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Little words with Giorgio De Ponti


Design De Ponti

Born in the countryside of Milan in 1962, he studied Engineering and Fashion Design in Italy, and then design and technology in the United States.

Design De Ponti

He began working as a designer and technical director, continuing over the years as Toys & Playground designers, security expert and pedagogical development in children world. Later he joined the Innovation Centre of EPTA, where he is Head of Research. Here he was able to experiment with new materials and nanotechnology, and to develop the design of new models for the mass distribution. During his career, he was Head of ergonomic studies on the products, and Eco Design – Eco Label projects. He develops methodological skills for project by applying TRIZ and DOE. Since 2012 teaches Materials Technology for Industrial Design at the Faculty of Design of the Politecnico di Milano. He is a member of ADI – Atelier innovation, the Commission for the research and promotion of methods, types, materials and technologies for strategic innovation. He is a member of DFA – Design for All and IEC59 TC 11 WG “design & accessibility”. For UE community. Regularly participates in conferences and conventions around the world dedicated to innovation and design.

Design De Ponti

Do you remember a special gift you received when you were a child? Two American’s cars gifted by my uncle from Canada. What’s the most beautiful holiday you had when you were a child? At the sea in a tipical seahouse in Imperia. What was your favorite toy? My pimped cross bycicle. Were you good at school? To a certain extent, then lost in a dreams. Were you neat or messy? Absolutely messy but all under control. Were you lively or thoughtful? Both, as usual, strictly connected to the moments. What did you use to draw? Normally my coloured pencils. I had a passion to draw houses on the refurbished wood. What did you want to become in the future? Might seem ridiculous, but a great truck driver. What was your favorite item of clothing, the one you always wanted to wear? A jacket beige and red from Allegri. Did you prefer cowboys or Indians? Absolutely Redskins, I prefer the defeated people but with ideals. Which was the worst  prank you played or suffered? A 100 lire glued on the floor on the street, and to watch the people reactions.

Design De Ponti

What was  your recurring whim? To ask for a weekly tip. How did you first graze your knee? Running down the street. What was the food you used to hate most? The soup. What’s the first lie you told? I did my homework at school. Obviously it was not true. Do you remember a dirty word you used to say? Yes, was “pirla” a tipical slang in Milan. If you could go back in time when you were a child, what “modern” game would you like to have fun with? Mechanic Lego. What ‘s the game you play (would like to play) with your son? A great basketball game. What movie or cartoon would you like to see (have seen) with your son? I remember the Teletubbies but, actually, should be nice to see Cars and Planes. Which book did you give him (would you like to give to him)? Fai bei sogni from Massimo Gramellini. Which item would you like to leave to your child? A watch. In your opinion, what ‘s missing today in the world of children? The smell of outdoor games. Do you have a project for the little ones in mind or have you already carried out one for them? In my past working life I was a playground designer.


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