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Goods & Services Branding | Holiday Crackers


Graphics Goods Services Branding

Every year, Goods & Services agency creates a festive holiday gift for our clients; for 2016, our creative team decided to have some fun with holiday crackers.

Graphics Goods Services Branding

So we searched the globe to capture the most unusual “giving” holiday creatures. Each cracker includes a story that is unique to its character.

Graphics Goods Services Branding

Tío De Nadal, a friendly log found in Spain, is beaten with a stick by children on Christmas eve until it poops out small presents. Yule Cat, a notorious feline native to Iceland, pounces and gobbles up farmhands who haven’t finished their winter’s work.

Graphics Goods Services Branding

Kallikantzaroi, a southeastern European goblin, creates mayhem during the 12 days of Christmas, by souring milk, terrorizing farm animals and generally being a nasty menace.

Graphics Goods Services Branding

The final character, Namahage, is a New Year’s ogre who storms into Japanese families’ homes and can only be placated by tasty treats.

Graphics Goods Services Branding

To complete the experience, we created an online “click” game app featuring the characters, with an addictive high-score notification and results messages such as, “you’ve disappointed everybody”.

Graphics Goods Services Brandingwww.gsbranding.com


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